Our Bestsellers

Curated for the woman who already knows.

studio of the season

nirvanaa,
from Jaipur.

Indigo cottons and kantha sets, made over many slow afternoons.

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our story

Every designer at Aasai is someone we’ve met, vetted, or would wear ourselves. We’ve built the store we wished existed when we started looking.

Sunita Dabriwal
founder · aasai

Aasai was born from a simple belief: when we create with purpose, even the smallest idea can become something meaningful. This website is more than a digital presence, it is the beginning of a journey we’ve imagined, built, and believed in. I’m incredibly excited to share Aasai with the world and invite you to be part of what comes next.

Navya Khaitan Agarwal
co-founder · aasai

Aasai has a delicate balance of contemporary and Indian heritage pieces, thoughtfully curated. We want to keep evolving with the modern Indian palette.

Harleenn Agarwal
co-founder · aasai
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in the studio · jaipur, '26
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visit the boutique

shop at the store

Come see the collection in person. Our boutique in Kolkata is open through the week — try pieces on, meet the team, and discover the styles we keep on our shelves.

Ground Floor, 1A Love Lock Place, Kolkata 700019

Monday to Saturday, 11am to 7.30pm

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